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MICRO MOBILITY SYSTEMS AG

We are the company established by Wim Ouboter in 1996 which invented the world-famous Micro Scooter. Our goal is to make urban mobility practical and time-saving. All our products were developed to reflect our vision of space-saving micro mobility and are, consequently, ideal for covering short distances. A young, highly motivated team takes care of development and marketing of Micro in over 80 countries around the world. We provide dozens of mobility devices for children, adolescents and adults under the micro® brand name. Next to the purely functional side of a product, we also place enormous emphasis on design and quality because, in addition to being fun and practical, our scooters should also embody a maximum level of appeal for as long as possible. It is no accident that we are the most popular scooter brand amongst the stars, counting over 250 celebrities as our customers. We have set ourselves the goal of redefining tomorrow's mobility through high-quality products with an unpretentious, timeless design. Whether with the electric Microlino mini-format e-vehicle or our scooters and kickboards, the mobility of the future will not only be space saving and practical, but also make travelling a lot of fun again! The same question occured to Wim Ouboter on the way from his apartment in Zurich to his favourite sausage stand, the legendary Sternengrill. In search of a practical means of transport for the 1-kilometre-long microdistance, the Swiss entrepreneur invented the Micro Scooter. In his attempt to turn his vision of Micro Mobility into reality, there was only on problem: how do you bring such a product onto the market with little money and no experience in this industry? After the initial stumbling blocks, Wim found a suitable distribution partner in the sports brand K2. Together, they brought the three-wheeled kickboard onto the market and celebrated huge sales success. In 1997, Wim founded his own company, Micro Mobility Systems AG, with the proceeds rom the kickboard sales. After that, his ...
Country/AreaChina
Company Emailinfo@micro-mobility.com
IndustryRetailRetail GeneralSports & EntertainmentLuggage, Bags & CasesMother, Kids & Toys
Company website
Company phone+41 449101122
Established1996
Company Revenue$3,515,000
Number of employees<25
SIC Code37375
NAICS Code33336
Main ProductsMicro UKMicro LuggagePartner StoriesMicro Flex3-5 yearsMicrolino BrochureMicro USFamily-drivenECO ProductlineCode of ConductE-Scooters12+ yearsKnee & Elbow PadsMini MicroMicro ExplorerMaxi MicroMicro MobilitySuccess StoryE-ScooterInline SkatesThe future of mobility is electric! With our products, we want to redefine urban transport. Micro Electric World ElectricMicro SpriteHealthy Habits5-12 yearsTogether with Benj Friant and our freestyle team we developed the best scooters for street and park riders. To the freestyle world Freestyle1% for the PlanetMicro Kickboard1-3 yearsAge groups
https://linkedin.com/company/micro-mobility-systems-ltdhttps://twitter.com/microlinoworldhttp://www.facebook.com/micromobilitysystemshttps://youtube.com/user/microoriginalhttps://instagram.com/microscooter_official

Company News

Philippines Micromobility Market Revenue to Cross $13,899.7 Million by 2030, says P&S Intelligence
NEW YORK, Nov. 9, 2021 /PRNewswire/ -- The Philippines micromobility market value stood at $1.9 million in 2020, and it is predicted to surge to $13,899.7 million by 2030, exhibiting a CAGR of 158.6% from 2021 to 2030. The market for micromobility in Philippines is driven by: Rising...
Porsche and Yamaha invest $3.75M in e-micromobility dealership Ridepanda
Online electric micromobility dealership Ridepanda has announced a raise of $3.75 million that the startup will use to build out its engineering, product and design teams to boost its e-commerce and B2B solutions. The company also wants to double down on strategic partnerships with delivery fleets and businesses offering employees commuter benefits if they purchase […]
dateJun 30, 2021
Ford micromobility subsidiary Spin launches first in-house built e-scooter
Spin, Ford’s micromobility subsidiary, has launched its first custom designed and built electric scooter. The company says the S-100T scooters are its safest and longest lasting, two qualities that it hopes will attract the attention of cities as it aims its strategy at exclusive partnerships. When the company launches its service in Sacramento in July, […]
dateJun 23, 2021
Wunder Mobility’s new lending business helps micromobility startups finance fleets
Wunder Mobility built its business selling software to shared scooter, e-bike and even short-term car rental startups. Now, it’s banking on a new — and once secret — lending division to bring in more revenue that’ll giving micromobility operators another option to access capital without having pitch venture capitalists and other investors. The company announced […]
dateApr 27, 2021
Extra Crunch roundup: Klaviyo EC-1, micromobility’s second wave, UiPath CFO interview, more
Origin stories are satisfying because we already know the hero will overcome the odds — and in doing so, they'll reveal their core strengths.
dateApr 23, 2021

Web Summary

Q1: What is the company name and its location?
A1: The company name is Micro Mobility Systems AG, and it is based in Zurich.

Q2: What type of products does Micro Mobility Systems AG offer?
A2: Micro Mobility Systems AG offers a wide range of micro-mobility products, including scooters, kickboards, inline skates, helmets, knee pads, lights, bells, locks, bags, and accessories for various age groups.

Q3: In which industries or categories does Micro Mobility Systems AG operate?
A3: Micro Mobility Systems AG operates in the following industries or categories: Electric, Kids, Travel, Freestyle, Inline Skates, Accessories, Best Sellers, Mini, Maxi, Micro, Sprite, Flex, Kickboard, E-Scooters, Micro Luggage, and other accessories.

Q4: What is the company's philosophy?
A4: The company's philosophy is "It's not a car!" which emphasizes that micro-mobility products are designed to be fun, sustainable, and accessible for everyone.

Q5: What is Microlino, and what role does it play in Micro Mobility Systems AG?
A5: Microlino is an e-scooter model developed by Micro Mobility Systems AG. It is a key product that showcases the company's commitment to innovation and sustainability.

Q6: What is the significance of the 1% for the Planet initiative by Micro Mobility Systems AG?
A6: The 1% for the Planet initiative is a partnership between Micro Mobility Systems AG and environmental organizations, where 1% of the company's annual revenue goes towards supporting sustainable projects and initiatives.

Q7: How does Micro Mobility Systems AG engage with its customers and partners?
A7: Micro Mobility Systems AG engages with its customers and partners through various channels, including social media, events, news releases, and collaborations with other companies and organizations.

Q8: What is the company's approach to sustainability and quality?
A8: Micro Mobility Systems AG prioritizes sustainability and quality in all aspects of its business. The company aims to reduce its environmental impact while producing high-quality products that meet the needs of its customers.

Q9: How can customers find a Micro dealer close to them?
A9: Customers can find a Micro dealer close to them by visiting the company's website and using the "Dealer Locator" tool, which allows users to search for dealers in their area.

Q10: What is the company's approach to innovation and product development?
A10: Micro Mobility Systems AG has a strong focus on innovation and product development. The company invests in research and development to create new products that meet the evolving needs of its customers.
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